Is Sidmouth more upmarket than Seaton?

Sidmouth more upmarket than Seaton?

EDDC have sent out a press release about the granting of a licence to the old Dove pub for gaming machines. The press release says:

"The Sidmouth proposal had been vociferously opposed by some 36 objectors, who feared that the gaming centre would be more like an open-fronted, noisy amusement arcade such as those at seaside resorts that do not enjoy Sidmouth's up-market image."

Seaton, as you may all know, has a very small, open-fronted, not particularly noisy amusement arcade close to its seafront - a family-owned business which has been there for many, many years and as far as I can recall has caused no offence to anyone at all. Sidmouth now has a REALLY big (though closed-fronted), presumably slightly noisy amusement arcade close to its seafront.

Does that make us more up-market than Sidmouth, or the exactly the same market as them - we are certainly not less up-market now!